🤔 Short Answer: No. Smart Answer: Probably.
As a UK freelancer, you’re not legally required to have a website — but having one can make you look more professional, land better clients, and set you apart from the competition.
Whether you’re a designer, virtual assistant, dog walker, or tutor, your website is your digital shopfront. And in most cases, it’s worth having — even if it’s just one page.
✅ 5 Reasons to Have a Freelance Website
1. You Look Legit
Clients want to know they’re hiring someone trustworthy. A clean, simple site shows you take your work seriously.
2. You Control the Message
Unlike social profiles, your website isn’t limited by platform rules. You can write your own bio, add testimonials, show off projects, and explain your process.
3. You Can Rank on Google
A basic site with your name, services, and location could bring in leads organically — no paid ads or job boards.
4. It’s a Home for Your Links
Link out to:
- Booking forms
- Social media
- Invoicing systems
- Insurance partners
- Affiliate tools
5. It Pays Off Long-Term
You might not need a site to land your first few gigs. But a year in? You’ll wish you started building your online presence earlier.
Once your site is live, connect it with tools like invoicing software and accounting tools to streamline your freelance admin.
🛑 When You Might Not Need One (Yet)
- You’re brand new and testing the waters
- All your leads come from word-of-mouth or platforms like Upwork
- You’re not ready to commit to ongoing work or a personal brand
In these cases, start simple with a LinkedIn profile or Carrd site, then upgrade when you’re ready.
💡 Easy Ways to Get Online (No Tech Skills Needed)
✅ Option 1: WordPress (Recommended)
Use a host like EasyWP and install WordPress — it powers 40%+ of the internet. Flexible, professional, and scalable.
Need help? Start with our Freelancer Toolkit
✅ Option 2: Carrd
A one-page, super simple site builder. Great for listing services, contact details, and linking out to other platforms.
✅ Option 3: Squarespace or Wix
Polished templates, drag-and-drop tools, and built-in support. Slightly more expensive, but beginner-friendly.
🧠 What to Put on Your Freelance Site
Start with these 4 pages (or one scrollable page):
- Home — what you do and who you help
- Services — what you offer, with prices or packages
- About — your story, photo, and values
- Contact — how to reach you (form, email, links)
Bonus: Add a blog if you want to improve SEO and show your expertise
📌 Final Thoughts
You don’t need a website to start freelancing — but it can help you grow faster, look more professional, and give you more control over your brand. Start small, build gradually, and let your site evolve as you do.
If you’re serious about freelancing, having your own website is one of the smartest moves you can make.
Once your site is up, you can use it to showcase your services, collect client enquiries, and connect it with tools like invoicing software and freelancer CRMs.